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Sagmeister on Designing for the Heart


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Stefan Sagmeister is well known for pushing the limits of design with his own work, but in 2004 he created a course at the School of Visual Arts that pushes students to redefine the role of designer. Now in its third year, the course "Can Design Touch Someone’s Heart?" reflects SVA’s goal for graduates to create products that provide value to the culture, but to be successful at it, students must also be sincere.

Cutting Through the Digital Camera Confusion


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With all the makes, models, and features available, it's not easy deciding which digital camera to purchase. Eric Grevstad, JupiterWeb's executive editor for personal technology, has written a cut-to-the-chase 2006 digital camera buyers guide for Dynamic Graphics. But before heading over there, check out my short interview with Norman Koren, photographer, image quality specialist, and creator of Imatest—software for measuring lens sharpness and image quality in digital cameras, digitized film images, scanners, and printers.

Koren provides simple explanations of how sensor size and pixels determine image quality; provides general recommendations for designers; and offers some insight on where the digital camera industry is heading.

Clarifying Focal Length Multiplier Confusion


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Those of you who have bought digital SLR cameras like the Canon Digital Rebel or Nikon D70 have become familiar with the industry buzzword "focal length multiplier". The common perception is that when you attach lenses made for 35mm cameras onto digital SLR backs with smaller sensors the focal length (distance between the lens center and the film) actually increases or multiplies, providing the same perspective of a longer lens on a 35mm. But is this really the case?

Don't Fear Web Design


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As more and more businesses—big and small—find the Web to be a valuable medium for creating an engaging branding experience, more and more designers are learning Web design. But for many this is still a seemingly daunting task. Fear not timid print expert; you know more than you think.