May 2006 Archives
Chicago Sun-Times reports that Bazooka gum is getting a softer, more multicultural makeover in an effort to gain ground on rivals Hubba Bubba and Bubblicious.
Lack of authenticity is a favorite issue among design critics, but when it comes to the design of the new Colorado state quarter, authenticity is a definite "no no".
For the small design business and freelancer, press releases are a great way to toot one’s horn, stay in the industry limelight, and tell existing and potential clients something you want them to know. Author/designer Kevin Potts offers some advice on press release writing for designers.
Design department heads from companies including Rand McNally and Martha Stewart share their winning makeover strategies.
Seeking reading material an hour into my 3 hour layover at Cincinnati airport on Monday, I picked up National Geographic Magazine's 112 page Guide to Digital Photography.
Despite my recent criticism of National Geographic Magazine's sister publication National Geographic Adventure, I must give credit where credit is due. For $9.95, you won't find a better general resource for digital photography.
Wall Street Journal article about more and more professionals who are willing to pay a premium (as much as $5.00 a card) for high-end, eccentric business cards to help them stand out in the crowd. Materials include everything from silk to rubber to metal to real wood with sizes as large as license plates.
BusinessWeek's Reena Jana interviews Phaidon editorial director Emilia Terragni about what makes a design classic. Phaidon recently published Phaidon Design Classics, a three-volume book that features 999 classic designs from the 1600s to the present.
When you perform freelance services for a design firm, you should negotiate and sign an independent contractor agreement. Shel Perkins offers a glimpse at what to expect when faced with one of these documents.
"Starting from childhood attempts at illustration, the protagonist pursues his true obsession to art school. But as he learns how the art world really works, he finds that he must adapt his vision to the reality that confronts him." - Art School Confidential (2006), IMDB
On Tuesday April 25 I attended the 10th annual FUSE Brand Identity and Package Design Conference in New York City, where branding and design heavyweights from some of the most well known companies in the world shared their wallet-winning strategies.
Speakers included mid to senior level managers from Coca-Cola, Pepsi, Kraft Foods, Nestle, Heinz, Target, Johnson & Johnson, as well as partners, founders, presidents and VPs of smaller branding and design shops.

