March 2007 Archives
The internet is one of the most effective promotional mediums available to you. Internet promotion can be cheap, it can be highly personal, and it enables you to reach thousands of people with minimal effort.
You’re ready to start contacting potential clients. Equipped with a targeted business offer, a strong portfolio, a website, and business cards, it’s time to announce your availability on the freelance circuit.
Approaching companies can be an exciting time. It can also be a nervous time. Get it right and you’ll start your freelance journey with lucrative work. Get it wrong and you’ll splutter onto the scene.
Below is a brief list of questions to ask yourself before approaching potential clients.
You've finally decided to leave your design job and go freelance. Where do you start?
First, the basics. There are four fundamental elements to a successful freelance marketing strategy. It’s useful to think of these elements as four central pillars that will hold up all the marketing you do later on.
These pillars are your business offer, your portfolio, your website, and your business cards.
