March 2009 Archives
We all buy products. And, we all have different amounts of stuff to carry when we buy these products. It seems there are so many different brands of the same thing out there. How do we differentiate and how do we attract the same consumer to buy our product rather than "the other guy's"? Well, one method is in the design of the packaging. Therein lies a big problem.
Continue reading A Call Out To Package Designers.
We all like to be a little naughty at times, whether we admit it or not. Naughty thoughts go through our minds many, many times a day - men have them a little bit more often. Anyway, STEP magazine's Jan/Feb 2009 issue has a blurb in there about Tart Cards. Yes, Tart Cards - how naughty. In case you don't know (I didn't) these cards are how prostitutes in London advertise their services. Intrigued? Read on...
Continue reading Naughty, Naughty.

