Scanable Topics - Take One
These works of art had to conform with the standards of the day, such as proper name placement of the stars, studio, director, name of the film, etc., while maintaining balance and continuity, especially if there were a series of posters. At times, the posters were a little more risque and didn't follow the norm, but we all know what sells.
Look at the movie posters of today. They're all computer-generated and meant to appeal to an entirely different culture. Yes, I know that they're a heckuvalot more detailed and intricate than those of yore, but they're just not the same. A lot of us, including yours truly, would be put out of business if these computer-based designs weren't the norm. But, wouldn't it be nice if we had more of a throw-back to the movie posters of the '40s like "Singin' in the Rain" and "'Til the Clouds Roll By"? It would be nice if movies were made like those these days, but that's another story.
So, my suggestion to graphic design professionals, both young and seasoned (old), is to take time to look at the old-school drawings and posters, pre-computer, to see the beauty and imagine the execution of them. They may inspire you in your own work. Heck, it may also get you to see some of these old classics again for the first time. They're a nice diversion from the special effects and violence in the movies of today. A good showtune is never a bad thing.