May 2006 Archives

Like many other people, I went to see The DaVinci Code. Yeah, I admit it, the marketing and hype of the whole thing worked on me. Having never read the book and not really knowing much of the story, I had no preconceived notions or judgments about the whole thing. What I encountered during my long sit in the dark theatre was something I didn't expect, however.

I attended the first installment of the AIGA San Francisco's Design Lecture Series the other night. This DLS has been an annual affair for many years and there are always great speakers and presenters in all areas of design. (Yes, I am on the board, but it is still true.) This evening was abuzz with anticipation for the speaker of the night - Margo Chase. Let me tell you, she didn't let anyone down.

As a freelance graphic designer, projects come to me at times which are perfect to work on, not so perfect, and downright miserable to work on. However, being the professional sort of guy I am, I treat all projects I take on with the same care and consideration and do my best work. There does come a time, though, when a large project comes my way that causes in me a wide range of emotions - included in these is freaking out.

I correspond with a lot of people everyday. For me, it' important to keep in touch with clients and vendors at all stages of a design project. I am so thankful for email! I do most of my communication through this digital method and I can't imagine going back to the typewriter or actually mailing letters! It's great to have an instant hard copy and record of conversations. However, as convenient and efficient as email can be, there can be trouble as well.