October 2007 Archives
Mojo - with Vibe
I can’t define it any better than that. The ability to get into peoples heads and then generate the energy they key into.
Vibe is knowing what turns people on- and what turns them off.
Mojo is the energy that’s generated.
Edge is breaking old, stale molds to create something new.
Mix that magic with a solid knowledge of demographics, numbers, sales trends, who’s buying what and why, and you have the recipe for a Win.
Ignore or go against any element of the above and you have the recipe for Disaster.

